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Last Update: Nov 13, 2021

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MB-220 Premium VCE File
Microsoft MB-220 Premium File

105 Questions & Answers

Last Update: Nov 13, 2021

$69.99

MB-220 Bundle gives you unlimited access to "MB-220" files. However, this does not replace the need for a .vce exam simulator. To download your .vce exam simulator click here

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MB-220 Exam Facts

If you are a D365 Functional Consultant or want to become one, you need to have the relevant skills to be able to perform the required tasks for this role. Therefore, Microsoft offers to pass the Microsoft MB-220 exam. It is one of the qualification tests that you have to clear to obtain the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification. This exam is from the associate-level path that you can take to improve and validate your knowledge of the implementation of solutions, which attract leads and convert them as well as build brand awareness.

Requirements

There are no strict requirements that a potential candidate should meet before taking this qualification exam, but you need to understand that having some prior experience can help you greatly. That is why it is recommended that you have some understanding of the marketing principles and Dynamics 365. Before sitting for the MB-220 test, you need to possess the skills in configuring as well as expanding the core marketing application. This means that you should know about the LinkedIn integration, interactive customer journeys, Landing Pages, GDPR compliance, and other details connected with the sector.

Exam Overview

Microsoft MB-220 helps you prepare for the real-life events that you will need to deal with after becoming a certified professional. It measures your ability to accomplish different technical tasks related to Microsoft Dynamics 365 Marketing. To be able to pass this test with flying colors and on your first try, you need to know which topics to learn and which exam structure to expect.

Thus, you need to be ready for about 60 questions of various types, including multiple choice, single answer, hot area, and others. You will be given 100 minutes to complete all the questions and score 700 points. This is a minimum passing score that you must have to be eligible for the certification. The exam will cost you $165, and it is available in the English language only.

To achieve the passing score or even get a higher mark, you need to have a solid understanding of the topics covered in the Microsoft MB-220 test. All in all, the domains it contains include the following:

  • Configuration of marketing applications – This area covers the details of the configuration of email deduplication settings, analysis of the lead scoring model insights, and management of assets and content settings. A potential candidate should also have the skills in creating and managing templates;
  • Management of segments and lists – To deal with the questions from this domain, you need to know how to create the segments based on the subscription lists as well as segments with the use of Natural Language Query. Besides that, you should have knowledge of how to add the subscription list to a form;
  • Creation and management of marketing pages and forms – This topic is all about the application of a style to the marketing pages as well as determination of the requirements and limitations. It is also important to be able to create landing forms and pages;
  • Management of accounts, leads, and contacts – Here the individuals are required to learn about the creation and management of the accounts and contacts. Knowing about the synchronization of the leads from LinkedIn is vital as well;
  • Creation and management of marketing emails – To deal with this section, the students need to have the skills in checking Spam Scores and adding the dynamic content to email messages. If you are able to validate messages and publish them, you will succeed for sure. It is also vital to have an understanding of how to preview messages by using the Basic and Inbox options;
  • Management of customer journeys – As for this part, the test takers need to know how to check customer journeys for errors and be able to publish them. Moreover, they should have the skills in implementing the actions and targets as well as determining the content types that are required for a customer journey;
  • Management of events and webinars – An interested individual should be able to set up the event agenda and speakers and configure the webinar options and event website. It is also important to have the skills in creating event invitations, banners, and social media posts;
  • Configuration of D365 Customer Voice – The last objective covers the details of the analysis of survey responses as well as cloning, import, and translation of surveys. The examinees need to have the skills in adding the survey questions as well as adding the surveys to customer journeys, webpages, and emails.

Preparation Options

To prepare for this certification test with great deliberation, you need to have a useful set of study materials that will help you during the preparation phase. Every individual chooses the options that they prefer, and you should do the same. Usually, the potential candidates go for the following tools:

  • Training courses – This is one of the popular choices among the students because you can find different courses to take. They can be free or paid, led by a certified instructor, or offered in the form of video lectures. There are a lot of options, and you can find them both on the official website and third-party platforms;
  • Practice tests – This is a great option, which can help you avoid failure. With the help of practices tests, you can check your level of preparedness and know which topics should be covered better. You can find this tool on the Microsoft site or other platforms.

Career Opportunities

Becoming an individual who has validated his/her skills with the Microsoft certificate is a goal of many IT specialists. That is why Microsoft MB-220 is so popular. Passing this test along with the Microsoft PL-200 exam grants you the associate-level certification that can change your career for the best. Thus, you will be able to earn a better salary, which can be of an average of about $119,500 per year. It will also provide you with the possibility to land a better job and become a Customer Service Functional Consultant, a Microsoft Dynamics AX Functional Consultant, a Microsoft Dynamics 365 CRM Functional Consultant, or a Microsoft Dynamics Technical Consultant.

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